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Southend, home of A Pier and...
the most dangerous public footpath in the UK. The Broomway (it was marked by brooms once; we’re not original), aka get-a-guide-or-die....
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Clarity with copy - keeping it brief - copywriting tips
‘…brevity is the soul of wit.’
It’s part of a Shakespeare line, though you could be forgiven for thinking it was the start of something interestingly nasty Oscar Wilde had to say.
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Repetition, repetition, repetition
Repetition is an effective rhetoric device, in writing it's a distraction.
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How I came to be a freelancer
‘Frankly, I’d had enough of arguing with crackheads about whether I’d give them money on their broken phone.’ That’s both a direct quote...
2 min read
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