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Portfolio
Headline: Thrive In Farming – Environment-led farm management solutions. Consultancy, project management, partnerships, recruitment and retention, mentoring. ​ About: Thrive In Farming – Environment-led farm management solutions. ​ I’m Ben, founder of Thrive in Farming, and I bring 23 years experience in practical farming and corporate farm management to my brand of environment-led, people-aware farm management solutions so your business thrives in practice and on paper. ​ Services: ​ 1 - Flexible Farm Management Services: From ad-hoc consultancy, through temporary project management, to forming long-term growth-oriented partnerships I create the right strategy for you. ​ 2 - Employee-centric recruitment and retention: Thriving farms have good employee retention. Uncovering both why they leave and why they stay is key to my successful recruitment and retention services. ​ 3 - Mentoring: I have faced many of the frustrations and difficulties you and your team experience and I’m sure I’ll face more still. Thriving in farming is more than tangible gains, it’s maintaining our mental health and wellbeing. I provide flexible mentoring for anyone at any stage in their farming journey who may be struggling balancing the demands on them with their own needs. ​
LinkedIn Profile
Alan Watts - The Love Engineer
I’m Alan the Love Engineer and you’re here because you’re struggling to build the relationship you want. As an engineer I can confirm what you’ve realised; shortcuts don’t work. Nothing lasting and stable was ever built on a bad foundation. My program takes you through: 1-figuring out what you really want from a relationship 2-identifying and breaking unhealthy patterns getting in the way 3-developing your skills in building authentic connection 4-taking actionable steps toward that goal and navigating the early days If you’re ready to stop cutting corners, DM me. We’ll get your foundations laid properly. Find my Relationships Revolution podcast for all things relationship here: https://www.youtube.com/@alanwatts-theloveengineer7214/podcasts
Sample copy (as yet unpublished)
HOW Financial Review (Stockport) Ltd.
Profile page rework and article for new product
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LinkedIn business profile page rework Remember when a handshake was as good as a contract? At HOW Financial Service Review (Stockport) Ltd. we still work like that. We just use contracts these days because times change even when ethics don’t. We give you genuine personal service, and honest, rock solid advice backed by quality products for your peace of mind. And we’re that good at it we don’t have to advertise. Most new clients are referred by our existing ones. This works around your needs. Want to do it over the phone? We’ll ring. Want an in-person visit? We’ll come and knock. It’s about you, your schedule, your requirements, your financials, and your ducks. Let’s get them lined up. Copy for new product - ​ The NHS is a godsend. Waiting and playing the postcode lottery when it’s time-critical is not. That’s where Zurich’s Accelerate hybrid private medical insurance steps in. It won’t cover your hip replacement, trick-knee or physio. It will cover world leading treatment for cancer, heart and neurological conditions for £10.50 a month*. ​ What does it get you? A virtual consultation with a UK consultant in the first instance, fast track to diagnostic tests in a specialised centre, follow up consultation, and second opinion if wanted. Personalised treatment plans for type and cause of cancer. Testing and counselling for immediate family when there’s a genetic/hereditary aspect. Access to overseas clinical trials for cancer treatments. Global Treatment Plus - the choice to be treated wherever the best care in the world for you is. Covering treatment, travel, accommodation, and a living allowance for the duration for you and whoever comes with. Bonus – Policyholder’s children aged 0-22 covered automatically. ​ Get in touch and we’ll walk you through the what, how, and how much of this policy, or we’ll tell you where your current one falls short and what you can do about it.  *Product is a bolt-on. Qualifying policies from £5 per month. ​
How do anglers fish? 3 quick-copy tips to keep your reader...reading tip
How do anglers fish and why does it matter?
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Very simple. They hook the fish once and reel it in however they need to play it. They do not keep losing it and get it to the bank by virtue of repeatedly re-hooking and reeling it closer each time while it just… cooperates.
Same with your copy. Hook the reader once. Don’t let their focus slide and hope to keep reengaging it while they bear with you.
3 tips to keep your reader engaged and moving through your copy.
1- Lead with the strongest part of the point. Attention wanders toward the end of a line.
2- Several short sentences read quicker than a longer one broken up by commas. Can it stand alone? Let it.
3- Short words and words with fewer beats flow faster. Short words are obvious, but three-beat words can often be swapped with a two.
For bonus points:
Check how well each word leads into the next. If it feels like a ball drop at the bowling alley, try something else.